AIPCE warns that competition for fish and seafood is now global. Markets such as China continue to expand, and export less because of a growing internal demand. New markets, like Brazil, are not yet fully developed: "In the long term we must be mindful that the improvement of income and living standards in these countries will likely result in increased fish consumption and the competition for fish will intensify as the right products establish themselves in the markets."
Tuna has become the top species consumed, and cod is the favourite whitefish. It is underlined that a significant part of tuna is caught by EU vessels landing tuna for processing and canning in third countries' local processing units before the products are exported to the EU. The EU canning industry (mainly Spain and Italy) increasingly relies on imports of frozen tuna (whole and fillets) as its raw material.
The report concludes that "imports are the backbone of the EU processing industry. In the context of a complex regulatory environment ... a successful market for fish and seafood in the EU is best served by having a vibrant and sustainable fishing sector in the EU and in parallel to allowing the use of well-managed resources from all around the world."