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Writeshop on realising the potential of ICTs in agriculture

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Knowledge management

The writeshop, Experience sharing on the implementation of ICT4Ag projects, organised by CTA from 28 June to 1 July 2016 in Wageningen, the Netherlands, took an innovative approach to capitalising on the experiences of CTA-supported projects involving ICTs within the agricultural sector. Partners involved in 2014–15 projects shared their experiences, learned from their peers and documented approaches, lessons and successful tactics.

The writeshop expressed CTA’s commitment to building the capacity of agricultural entrepreneurs in ICT applications through cross-border, cross-sectoral learning and exchange across ACP countries. 

The writeshop addressed two objectives:

  • share project experiences and learn from them
  • learn how to draw lessons, analyse and communicate findings to others in agricultural value chains.

Conducted in English and French, the writeshop involved participants from seven projects in Burkina Faso, Ghana, the Netherlands, Sudan, Trinidad and Tobago, and Uganda. Two participants represented each project: one represented the organisation or company implementing the project and the other represented users of project services. Participants shared their learning from projects that tested ICT applications across agricultural policy processes, agricultural extension and advisory services, a fisheries value chain and market information services:

Issues and challenges in implementing ICTs for agriculture projects

ICT applications have enormous potential for improving rural lives. Because of advances in ICTs and the accessibility and widespread use of mobile technology, smallholder agriculture is becoming increasingly precise. Through market information services, the data from satellites, drones, the internet and other sources can be transformed into useful information for farmers, traders and policy-makers. But ICT projects often tend to be knowledge-based and to generate a huge amount of information. Thus, sharing knowledge during and after projects is widely encouraged. Shared knowledge and expertise underpins multi-stakeholder partnerships – a key instrument in achieving the Sustainable Development Goals, particularly in developing countries.

Many ventures have difficulty in identifying and adopting sustainable business models. Scaling up is still proving difficult. Donors and governments have not yet found public-private partnership models that work.

Documented approaches, lessons and successes

To help participants tell the stories of their projects, the writeshop used the Business Model Canvas method to gather information. A world café and fishbowl spurred further knowledge sharing among participants. In groups of two (a service provider and a service user), participants prepared short pitches to present their projects to their peers and CTA staff. Participants documented replicable approaches, lessons learned from failed and successful projects, and implementation challenges and issues.

Over the four days, development communication consultants and CTA staff worked with participants individually and in plenaries, small group discussions, clinics and pairs to discuss their projects and write them up in ways to best communicate with different audiences. Participants learned to be careful in their use of language – audiences such as peers, farmers’ organisations, donors and development agencies may not necessarily understand technical jargon or information.

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