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Market information to mobiles promotes transparency within Senegal’s value chains

Digital agribusiness, N’kalô, is empowering Senegal’s smallholders through the provision of reliable and objective market information to their phones. Using this data, farmers are able to negotiate to achieve the best prices for their produce

Agribusiness diversification into digitalisation: a marketing risk or a strategy for survival?

Three young entrepreneurs working in the digitalisation for agriculture sector have learned the hard way that delivering technology-driven solutions for smallholder farmers in Africa can present special challenges. Here, they share some of their insi…

Agribusiness market information via mobile phone – one tool, many impacts

A market information service delivered by mobile phone is helping to promote transparency in Senegal, enabling farmers to obtain fairer prices for their products – including producers who have not signed up for the service.

Building multi-sided business models for stronger digital agribusiness market development

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CTA is a joint institution operating under the framework of the Cotonou Agreement between the ACP Group of States (Africa, the Caribbean and the Pacific) and the EU Member States (European Union). CTA is funded by the European Union.

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