Le Centre technique de coopération agricole et rurale (CTA) confirme sa fermeture pour la fin 2020.

Business models and key success drivers of agtech start-ups

This interpretative phenomenological research focuses on youth-led companies offering digital services to the agrifood sector in West Africa. Youth is considered as per the African Union definition: individuals aged between 15 and 35 years old. Research questions were to understand the business models adopted by these start-ups; how their business models and business model innovation lead to business success; other key drivers that can support the achievement of success.

This study aims to contribute to the limited existing body of knowledge on this nascent but growing business field in West Africa. Twelve start-ups (anonymised in the report) from seven countries were selected following a non-probability, purposive sampling technique, from finalists and winners of international competitions.