Fredrick Odhiambo
Massey University, New Zealand
Massey University, New Zealand
Biographie
Fredrick Odhiambo completed his Master of Philosophy degree in development studies at Massey University, New Zealand, where he explored the use of mobile phone applications in smallholder farming and their effect on farming, marketing and well-being in Kenya. He is currently a PhD candidate at the Department of Engineering and Innovation; Open University, Milton Keynes, United Kingdom.
Articles
Market in their palms?
This study aimed to explore the use of mobile phone farming applications by smallholder farmers in accessing markets and information and the effects of these on their farming and marketing experience. The result indicates that the mobile phone farming applications have facilitated the smallholder farmers to access markets and marketing information.
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Une étude de 2013 intitulée Market in their Palms ? démontre de manière convaincante que les petits paysans kényans qui utilisent les apps mobiles trouvent des débouchés, des informations de marché et font de meilleures affaires.
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